In response to the Latino market boom, it seems television networks are trending towards more Spanish-language programming, or at least the option to watch in Spanish if desired. From HispanicBusiness.com via HispanicTips, this release from the Discovery Channel:
Discovery Launches First U.S. Spanish-Language Networks to Focus on Women, Children, and Families
MIAMI, Sept. 26 /PRNewswire/ -- Discovery U.S. Hispanic Networks, the leading provider of high-quality, real-world Spanish-language programming, is expanding its product offerings for the U.S. Hispanic audience beyond its existing network, Discovery en Espanol, by launching two new networks, creating the first Spanish-language channels to focus on the interests of women, children and families. Discovery Kids en Espanol and Discovery Travel & Living (Viajar y Vivir) will provide stimulating programming in the Discovery tradition of excellence, giving viewers more choices in the family-friendly and lifestyle entertainment categories.
Building upon Discovery's expertise in providing culturally relevant programming in 23 Spanish-speaking countries worldwide, coupled with the popularity of Discovery en Espanol in the U.S., the content is closely tailored to meet the viewing preferences of the Hispanic audience. Discovery Kids en Espanol and Discovery Travel & Living (Viajar y Vivir) will each feature a mix of original productions and some of the best Latin American shows making their U.S. debuts. The networks are not SAP feeds of their English-language counterparts; rather they are unique channels that directly speak to the U.S. Hispanic audience with "transcreated" programming, corresponding to their interests through language, music, graphics and popular Latin American personalities.
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